DenotationThe Magazine cover consists of the colours red and black and Beyonce looking at the camera directly, this photo of Beyonce is a medium long shot because is posing on a plain back ground and it is from her head, arms and waist and does not show the full length of her legs. The background which is behind Beyonce is plain and makes her stand out because nothing is on the background and attracts the audience only to Beyonce. Beyonce name stands out it is in thick black bold BEYONCÄ– which is sans serif because it connotes a modern writing. Moreover the barcode is beneath Beyonces’ hand which she is overlapping.
Masthead
Vibe is the masthead for this magazine it stands out bold and strong in RED because red is a very distinctive colour and stands out from the rest although there is red text the VIBe stands out because of the size of the text, which is bigger than the rest. The masthead is a bright red which also connotes enthusiasm and passion for the magazine specifically a music magazine the mast head is also relaxed and plain and does not have a lot of things going on with it, makes it calm and relaxing. Quincy Jones is the person who launched Vibe magazine in 1993 it is one of the most common magazines for urban music magazine in America, moreover the background Vibe magazine always has is a common R and B artist e.g. Beyonce is on this front cover.
Character
The main image is Beyonce who is one of the most known R n B artist and has a lot of fans , she is posed in a very wet and sexy way, which connotes a seductive look her non-verbal communication and her costume gives her a very sexy look which attract her fans and vibe readers to know what it says inside about her and why she is dressed like that which links up with the cover line.
Costume
As I mentioned her costume before it gives her a seductive look and attract the magazines target audience, her black shorts and transparent top is not what you will usually see a woman or girl wearing on a normal day whereas Beyonce is wearing it in a magazine and the audience may want to know why she is wearing that.
Non-Verbal Communication NVC
Her non-verbal communication also her body language which is a sexy pose and touching the walls and looking directly to the camera and her mouth a bit opened which gives it more of seductive pose.
Lighting
The lighting however is really back which goes along because of the background, because the background is plain and white it affects the light and just makes is simple and plain.
Setting
The setting seems like a studio but then again because she has wet sexy look and her hair is wet she maybe be in a bathroom but however there is not items showing where she is.
Cover lines
There are quite a few cover lines but however the main one is ‘Beyonce strips down for summer’ which relates to what she is wearing because she is half naked therefore she has striped down for summer. ten pages of B like you’ve never seen her this attracts the audience to even buy it more because there are ten pages of Beyonce that no one has ever seen her in, which makes them want to buy it and read and look at the pictures from what the cover-live has said. Moreover all city summer guide is also a cover line which tells audience that there is more thank just Beyonce there is also a guide for summer this is evidence that it is soon to be summer or they are in the summer holidays already. Last of all , all the cover lines are in bold and each stand out and they are readable and they are either in red or black.
Target Audience
Looking at all the points I have discovered I think that the target audience for Vibe magazine is people who are mostly interested in R&B and hip-hop music artists, actors and other entertainers, which will be American teens and specifically for this magazine people that are great fans for Beyonce.
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