PRELIMINARY TASK; FRONT COVER FULL TEXTUAL ANALYSIS.

Task; To complete a FULL textual analysis of a college/educational magazine.

1.Denotation In this front cover of a magazine there is a coach( John Calipari) standing (with a happy smile) with a basketball in his right hand spinning the basketball, the coach is the main image of this magazine the front cover of this magazine has a background of a sport trainer and the magazine has a decent amount of writing and is related to what the coach is wearing.
Connotation The meanings behind the images is that it is sport related, the text and the image match each other,however it says on the top right hand 'recruiting' which tells the audience that it is actually a college for basketball and an American one because it also says 'American Premier Sport Annuals', therefore this means it is aimed at young American males that are interested in Basketball.



2. Mise en scene
Costume: John Calipari is on the magazine front cover has on a basketball player coach kit which relates to the magazine name 'College Basketball' as soon as we look at the image of the model we will know it relates to basketball because the model also has a basketball in in right hand. Props
Props: The prop they used for this magazine was a Basketball with the coach holding it, this is a good prop because it is subject related to what the magazine is about and it gives us a chance to connotes the image because the prop makes it seem like 'yes the coach is ready to train wannabe basketball players'.
Setting: However because this is a college basketball magazine there is not an actual setting, but there is a background which contains of a sport trainer which represents that the magazine is about sports and includes running, it connotes that it includes running and sports because that what trainers are mostly used for.
Lighting: The Lighting in this magazine is calm and bright and does not take over the main pictures that need to be seen, it fits in well with the picture because it is plain and white. Overall it is high key lighting since the magazine background is quite bright itself.
Non-Verbal Communication: The NVC is used very well within this sports magazine because John Calipari is smiling and holding a basketball and it encourages the target audience to come and join, and that is also fun and educational at the same time.

3. Anchorage and masthead


This magazine has fonts of sans serif and has a lot of writing , well not too much just the right amount of writing and it all relates to the topic which is basketball, the masthead which is 'college basketball' and is the visual branding of the magazine title which stands out because it is in Thick Italic text and has outlines of black and white.
4. Magazine Conventions
The college basketball magazine has a dateline underneath the masthead which says '2009-10 preview' so this tells us it is like an prospects as well as an educational magazine, however it also has a date on where the bar code is, it says 'display until Dec 18, 2009' so this tells me it is a yearly magazine that recruits every year. Main Image; The main image in this case is the coach which stands out and it is the first image you will see if you picked up this magazine and then also gives us an idea it is based on sports or more specifically basketball because John Calipari is the head of Kentucky basketball team. Main Cover line There is only one main cover line which is 'the cult of calipar' which is nice and big, bigger than the other text around it, and it also fills in the audience on what the magazine may be about. Left Third The left third is not a lot it is quick and bold and easy to read and states extra things that are within the magazine, it is on the right hand side of the magazine and just has basics text. Bar code The bar code is at the bottom of the front cover and includes how much it is and say USA which means it is USA Dollars and should be sold in USA. Selling Line The selling line is 'conference previews, Anthlons field of 65 and recruiting, this is a selling line because it not only says that they are recruiting but has the ranking of basketball inside the magazine. The Website link is underneath the date which is; AthhlonSport.com